— TORRANCE, Calif. July 27, 2022
- Honda Style and design Studio in California sales opportunities styling of brand’s 1st volume BEV coming in 2024
- Prologue is initial Honda product made mainly through virtual reality visualization technological know-how
Honda now released a new movie showcasing how its Los Angeles-based mostly Honda Layout staff led the exterior and inside styling of the all-new Prologue battery electrical SUV launching in 2024. Challenge leader Jiro Ikeda leveraged his 30-years of style and design experience to assemble a crew of proficient young designers to build an SUV motif that is contemporary and refreshing, with clear and basic surface area strains – imagined as “Neo-Rugged.”
“Coming up with the first quantity Honda electric powered auto gave us a lot more independence than a car or truck with an internal combustion engine, and we can extend our imagination, primarily in styling the entrance-end,” claimed Sang-Hyuk Ahn, a 4-12 months exterior designer at Honda. “We envisioned Prologue with a for a longer time wheelbase, shorter overhang, and capable tires to generate sporty proportions and a much better stance.”
In addition, the Prologue is the initial Honda product developed primarily as a result of digital truth visualization technological know-how, utilized by the group to envision Prologue in unique environments and to accelerate cross-collaboration concerning Honda styling teams in the U.S. and Japan.
“We had been in a position to see Prologue in electronic environments that truly resemble the authentic world,” mentioned Marco Tan, VR and CG designer with Honda Design. “By simulating and evaluating shades, resources, and even lighting in a digital 3D environment we were able to discover prospects that took styling to a better level.”
Prologue styling suggests an adventure-completely ready SUV that provides participating every day driving and entertaining weekend getaways with a potent hint of the effectively-acquired Honda e in the entrance fascia. Far more details on the Prologue will be unveiled in the coming months with shoppers inspired to indicator up for updates at https://automobiles.honda.com/long term-vehicles/prologue#stayinformed.
Honda Electrification Rollout
Toward its international goal to accomplish carbon neutrality for all products and corporate routines by 2050, Honda will introduce 30 new EVs globally by 2030, with a quantity of 2 million models. In North The usa, Honda has laid out an aggressive timeline of EV introductions based mostly on three phases leading to 2030:
2024: Commence profits of the Honda Prologue, co-created with GM
2026: Start output and product sales of Honda styles centered on Honda e:Architecture
2027: Start off output and profits of a new collection of cost-effective EVs co-created with GM
Sang-Hyuk Ahn, exterior designer, developing a crucial sketch of Prologue
Marco Tan, VR and CG designer in the Honda Style and design Studio VR Arena
Honda presents a total line of cleanse, safe and sound, pleasurable and connected automobiles offered by way of far more than 1,000 unbiased U.S. Honda sellers. Honda has the maximum fleet common gasoline economic climate and lowest CO2 emissions of any total-line automaker in The usa, according to the U.S. Environmental Protection Agency’s (EPA) most current facts1. The award-winning Honda lineup includes the Civic, Perception, and Accord, along with the HR-V, CR-V, Passport and Pilot sport utility motor vehicles, the Ridgeline pickup and the Odyssey minivan. Honda’s electrified motor vehicle lineup incorporates the Accord Hybrid, CR-V Hybrid, Insight and, in the foreseeable future, Civic Hybrid. In 2024, the Prologue SUV, Honda’s to start with quantity battery-electrical motor vehicle, will join the lineup.
Honda has been making automobiles in America for 40 a long time and presently operates 18 main producing amenities in North The usa. In 2021, much more than 95% of all Honda motor vehicles bought in the U.S. ended up created in North America, applying domestic and globally sourced components.